Case study
EOLOS Design Lab
EOLOS Design Lab took on the task of developing its own digital platform and visual identity. The project became more than a design exercise – it became a self-reflective process where we tested our own methods and built the digital place where the studio meets its future clients.
Industry: Design & Communication
Services: Web strategy, UX/UI, Graphic design, CMS, SEO, Portfolio

Challenge and goal
For a design studio, their own website is more than a digital presence – it is a business card, a working method in practice, and an example of what the studio can deliver.
The goal was to create a platform that:
- Clearly communicates EOLOS's core: strategy + aesthetics + technology.
- Provides a harmonious and intuitive experience for potential clients.
- Showcases the portfolio in an inspiring and scalable way.
- Is SEO-optimized, and responsive on all devices.
- Built on a WordPress CMS for easy management and continued development.

Solution
The work was carried out entirely in-house by EOLOS Design Lab – from initial concept to completed launch.
Brand & visual expression
- Sharp and minimalist design that balances strategy and creativity.
- Typography and color palette adapted for digital clarity and long-term usability.
- Photography and graphics that highlight the studio's character.
Website
- Responsive design for all devices.
- WordPress CMS with custom modules for portfolio and articles.
- SEO optimization for visibility in Swedish search.
- Portfolio which can grow organically with the projects.
(All design, strategy, front-end, back-end, and content structure were developed by EOLOS Design Lab.)

Results and effectst
The new platform:
- Clearly communicates EOLOS values and methodology.
- Works as living example on the studio's design skills.
- Provides full control over content, portfolio and insights.
- Improves digital visibility and strengthens attractiveness.
- Creates a scalable foundation for future projects, languages and services.

”Designing for yourself is always the biggest challenge. The website is both our calling card and our work process in practice – a platform that shows what EOLOS stands for.”
—EOLOS Design Lab

Highlights
- Self-initiated project – EOLOS designed for EOLOS
- Complete solution: strategy, UX/UI, graphic design, CMS and SEO
- Responsive and scalable
- Portfolio and Insights modules
- All development carried out in-house by EOLOS Design Lab
